Marriott partners with Manchester United to promote new loyalty scheme

Marriott International and Manchester United have announced a multi-year marketing partnership.

The partnership will give the 120 million members of the Marriott Bonvoy travel programme exclusive opportunities for once-in-a-lifetime football experiences – including the chance to become the club’s stadium announcer or kit manager for the day.

Manchester United Group managing director, Richard Arnold, commented: “Marriott International is the leader in its field and we’re excited to be partnering with them as Marriott launches its new travel programme, Marriott Bonvoy.

“Together we look forward to creating some unforgettable moments for Marriott Bonvoy members, inspired by the thrill and excitement that only Manchester United can create for fans around the world.”

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With the Marriott Bonvoy travel programme, members have access to its extraordinary portfolio of global brands and properties in 130 countries and territories, as well as unmatched member benefits and exclusive Marriott Bonvoy Moments’ experiences.

Marriott International global marketing officer, Karin Timpone, commented: “We are thrilled to offer compelling benefits to Marriott Bonvoy members, now expanded to include unique Manchester United experiences.

“This marketing partnership enables our members to access special VIP game experiences by using the points they’ve accumulated during hotel stays for unprecedented, exclusive experiences.”

Marriott Bonvoy Moments enables members to redeem points to purchase any of 8,000 lifestyle, entertainment, sport, culinary and more experiences globally.

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